On the top menu, click Tools and then click Microsoft Merchant Center (or from the global menu at the top of the page, click Tools and then Microsoft Merchant Center ). Click Create store . Enter your store info, including your Store description and SSL Checkout selection. You also have the option to block aggregators here.
Microsoft Merchant Center allows you to create a catalog, which includes images and other information about your products, so that your products can display on Bing. Product ads allow you to include product details such as image and price within your ads, delivering key information about the product offers that will help users make informed decisions before clicking on the ads (which often improves the conversions).
If I look at the quality of traffic we get for the dollars we spend on Bing Ads, our ROI is fantastic. ” Alex Littlewood. CEO, Motoroso. Motoroso, a market network for auto enthusiasts, gets better results for less cost and reaches a high-value audience with Microsoft Advertising.
Bing Merchant Center is the tool you use to set up and manage product ads on the Bing search engine. In other words, it is very similar to the Google Merchant Center. There are four main things you use Bing Merchant Center for: Verify your URL; Set up a store; Create and manage a catalog; Create and manage Bing product ads; Verify Your URL
When the Merchant Center store is created you’re opted-in to the free Product Listings offering, enabling your approved products to be eligible to show in the free products listings section on the Bing Shopping Tab. Key things to know about Product Listings. Reporting for Product Listings will be available in Microsoft Merchant Center this fall.
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How to Set Up Your Bing Shopping Campaigns. First things first: Create your Microsoft Merchant Center account. You can do this by logging onto your Microsoft Ads (formerly known as Bing Ads) account, click the “Microsoft Merchant Center” button, and create an account. You’ll need to verify your store with a destination URL, which may take up to 48 hours.
Bing Shopping helps you make the best online shopping decisions. Shop your favorite stores in one place to compare prices and save time and money. Search for shoes, clothing, home furnishings, décor, phones, laptops, tablets, and cameras. Find what you want and get the best deals with intelligent search from Bing.